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- BUSINESS, Page 59Business NotesAIRCRAFTThe Buddy System
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- To the ever expanding lexicon of corporate jargon you may
- now add "risk-sharing partnership." That's how Boeing chairman
- Frank Shrontz describes arrangements like the one between his
- company and Germany's Deutsche Airbus/Deutsche Aerospace, which
- announced plans for a joint research effort last week. The risk
- the two giant jetmakers may share: development of a supersonic
- high-speed civil transport, an updated and larger Concorde-type
- airliner that could whisk 300 passengers at twice the speed of
- sound.
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- Boeing has also signed a memorandum of understanding with
- France's Thomson CSF stating that the two companies will work
- together on aerospace products. Such alliances with potential
- competitors are a reaction to the giant cost of the next
- generation of airliners and the giant marketplace of post-1992
- Europe. Other companies seem likely to heed the new lesson: If
- you can't beat 'em, join 'em -- and share the risk.
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